Hug Camp is about a genuine connection with nature and finding harmony within yourself. Here, nature becomes your greatest inspiration, and every day brings new experiences and energy.
The visual style of Hug Camp is based on the stunning landscapes of the island, highlighting the activities that make the camp unique: surfing, yoga, and hiking. This approach reflects the idea that humans are an integral part of nature, and unity with it brings a sense of freedom and balance.
The Hug Camp logo features two mirrored “h” letters resembling an embrace, with the “p” derived from the reflection of an “h” to emphasize unity and harmony. It’s a simple yet profound design that symbolizes connection and collaboration. Everything about the logo is minimalist and light, reflecting the philosophy of the camp itself.
The visual style of Hug Camp is based on the stunning landscapes of the island, highlighting the activities that make the camp unique: surfing, yoga, and hiking. This approach reflects the idea that humans are an integral part of nature, and unity with it brings a sense of freedom and balance.
The Hug Camp logo features two mirrored “h” letters resembling an embrace, with the “p” derived from the reflection of an “h” to emphasize unity and harmony. It’s a simple yet profound design that symbolizes connection and collaboration. Everything about the logo is minimalist and light, reflecting the philosophy of the camp itself.













Client: Hug Camp
Layout, Graphic Design: Vitaliy Guryn
Layout, Graphic Design: Vitaliy Guryn